Southern Fair Trade Organisations and Institutional Logics

Titre Southern Fair Trade Organisations and Institutional Logics
Titre traduit Organisations de commerce équitable du Sud et logiques institutionnelles
Lien hypertexte Site de etheses.dur.ac.uk
Auteur McCONWAY, Manush
Date 2017
Pagination ou Durée d'écoute 288 p.
Notes Durham University (UK), Business School - Thèse universitaire
Résumé Abstract : "This work is a case study of a Southern Fair Trade Organisation (SFTO), with the objective of uncovering the complexities of working within Fair Trade (FT) and Mainstream Markets (MM) simultaneously. It employs the concept of ‘institutional logics’(IL) to analyse and suggest resolutions to the mainstreaming dilemma from an organisational perspective. The SFTO chosen for the case study is Allpa, based in Lima, Peru, which has been operating in the market for 30 years. The research questions addressed were: 1. What is an organisation’s experience of dealing with multiple logics? 2. How does an organisation respond to potential tensions and contradictions arising from being surrounded by multiple logics? 3. How is the organisation’s identity shaped in the process?..."

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