| Titre |
Consuming organic products : altruistic or selfish motives ? |
| Titre traduit |
Consommation de produits bio : motivations altruistes ou égoïstes ? |
| Lien hypertexte |
Site de odr.inrae.fr |
| Auteur |
BERGES, Fabien ; MONIER DILHAN, Sylvette |
| Date |
2013/01 |
| Pagination ou Durée d'écoute |
15 p. |
| Notes |
TSE (Toulouse School of Economics), Institut national de la Recherche agronomique - Working Papers n°372 |
| Résumé |
« ... The expansion of organic agriculture has been a key issue in sustainable development. We study consumers’ motives for purchasing organic agricultural products by analysing a basket of goods from a panel of French households. Buying organic products can be motivated by altruism, where the purchase reflects concerns for sustainable development, or by self-interest, where the purchase reflects concerns for health and/or product quality. The altruistic motivation can be analysed by looking at the purchase of “Fair Trade” products, whereas the latter two motivations can respectively be analysed by examining the purchase of healthy and higher quality labeled products. Our results indicate that buyers of organic products are motivated by altruism. Furthermore, higher education levels promote altruistic motives for this kind of purchase, and have a positive impact on the self-interested motives related to the quality of the product. However, income level and family size do not reinforce the strong complementary relationship that exists between the purchasing of organic and fair trade products... ».
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CDTM de Paris
Centre de ressources sur le commerce équitable
